Audiense
Description
️ 🖼Tool Name:
Audiense
🔖 Tool Category:
Audience Intelligence and Social Media Marketing Analytics Platform
️ ✏What does this tool offer?
Segmentation based on more than 175 attributes such as interests, age, job, language, location.
Monitor and analyze social conversations (Social Listening) for hashtags and keywords.
Identify real influencers within your target segments.
Creating personas to understand what drives audience engagement.
Precise ad targeting, especially on the X platform (formerly Twitter).
⭐ What does the tool actually deliver based on user experience?
Enables building very precise audience segments.
Deep analysis of audience behavior, preferences, and activity times.
Optimize marketing decisions like selecting influencers and fine-tuning campaigns.
Powerful but can be expensive and difficult to use for beginners.
🤖 Does it include automation?
Yes, via:
Automate audience interaction on Twitter/X (e.g. bulk Follow/Unfollow).
Automated monitoring of words and hashtags.
Automatically activate target segments in ad campaigns.
💰 Pricing Model:
Annual or monthly subscriptions depending on the plan, with different levels of features.
🆓 Free Plan Details:
Limited free plan or trial.
Allows for a few basic reports and functions.
💳 Paid Plan Details:
Pro (X Marketing): About $62.99/month - Audience management tools on X, follower analytics, custom targeting.
Audience Intelligence Base: About $12,000/year - 25 reports, one seat, advanced audience insights.
Audience Intelligence Unlimited: About $28,750/year - Unlimited reports, multiple seats, API access, advanced support.
🧭 Access Method:
Directly through the browser.
Customized tools for the Twitter/X platform (Audiense Connect).
Integration with third-party marketing and advertising tools.
🔗 Experience Link:
https://www.audiense.com/