Description

️ 🖼Tool name:
Metricool

🔖 Tool categorization:
Metricool is categorized as a tool for social media management, scheduling and publishing content, analyzing performance, managing advertising campaigns, and using AI to help marketing teams, aimed at those who manage multiple accounts or marketing campaigns and want to combine all the essential functions in one platform.

️ ✏What does this tool offer?
Metricool connects multiple social media accounts, blogs, and campaigns through a single dashboard, automatically scheduling posts, previewing posts before publishing, and providing detailed analytics on the performance of content and campaigns. Within the same dashboard, ad management tools provide a unified message box for collecting messages and comments, and the ability to collaborate between teams and clients by managing permissions and approvals.

What does it actually offer based on user experience?
Users note that Metricool brings together features that used to require multiple tools, reducing the need to navigate multiple platforms and making it easier to manage content, ads, and analytics in one place. The dashboard saves significant time and effort in managing multiple accounts, while some users point out that some advanced features such as full support for all networks or expanded team settings require a subscription to paid plans.

🤖 Does it include automation?
Yes, Metricool explicitly supports automation by automatically scheduling posts, using a smart assistant to suggest post texts and hashtags, automatically managing ad campaigns, and tracking performance with periodic reports that help make decisions faster.

💰 Pricing model:
Metricool relies on a tiered subscription system that includes multiple plans depending on the number of brands being linked, the number of users, and the size of the required features such as automation and analytics, with the ability to pay monthly or annually to suit individuals, teams, agencies, and large companies.

🆓 F ree plan details:
Forever Free allows managing one tag with a limited number of accounts, scheduling up to 50 posts per month, basic analytics with three months of historical data, the ability to use an AI assistant, and tracking up to 5 competitors, making it suitable for individuals, small businesses, or to try out the tool before subscribing to paid plans.

💳 Paid plans details:
Paid plans include the Starter plan that expands the number of tags to 5 or 10, unlimited scheduling, full analytics, 100 competitors, downloadable reports, multiple SmartLinks, integrations with tools like Canva and Google Drive, and an intelligent content assistant. The Advanced plan supports more tags and teams with features such as multiple permission management, a publish approval system, customized report templates, advanced integrations, and linking as many tags as needed. The Custom/Enterprise plan is for large enterprises and offers unlimited deployment features, customized support, multiple account management, and expanded analytics.

🧭 How to access the tool:
Metricool can be accessed via web browser through the official website, register an account, connect social, advertising, or blog accounts to manage everything from a single dashboard, with support for automated publishing, visual content calendar, unified inbox, and extensive analytics.

🔗 Trial link or official website:
https://metricool.com/

Pricing Details

Metricool is based on a tiered subscription system with multiple plans depending on the number of brands being connected, the number of users, and the amount of features required such as automation and analytics, with the ability to pay monthly or annually to suit individuals, teams, agencies, and large enterprises. The Forever Free plan allows managing one brand with a limited number of accounts, scheduling up to 50 posts per month, basic analytics with three months of historical data, the ability to use an AI assistant, and tracking up to 5 competitors, making it suitable for individuals, small businesses, or to try out the tool before subscribing to paid plans. Paid plans include the Starter plan that expands the number of tags to 5 or 10, unlimited scheduling, full analytics, 100 competitors, downloadable reports, multiple SmartLinks, integrations with tools like Canva and Google Drive, and an intelligent content assistant. The Advanced plan supports more tags and teams with features such as multiple permission management, a publish approval system, customized report templates, advanced integrations, and linking as many tags as needed. The Custom/Enterprise plan is for large enterprises and offers unlimited deployment features, customized support, multiple account management, and expanded analytics.