Features

  • Scores influencers across seven dimensions, including engagement consistency, authenticity and audience demographics
  • Analyzes creators across TikTok, Instagram and YouTube
  • Assesses the last 100 posts and comments to detect bot engagement
  • Suggests fair market rates using real-time market data
  • Analyzes sentiment and content risks such as controversial past posts
  • Follower spike alerts for fraud detection
  • Monthly credit rollover for unused deep assessments

Pricing Details

💵 Pricing & Plans (March 2026 Status): PlutoBa offers a variety of tiers based on the number of "Standard" and "Deep" assessments required per month. Plan Price (Approx.) Key Features Free Trial $0 7-day Trial; No credit card required; Limited standard scans. Starter / Lite ~$69 / mo 50 Standard + 5 Deep assessments/mo; CRM for 25 creators; AI outreach. Growth / Pro ~$149 / mo 200 Standard + 30 Deep assessments/mo; 100 creators in CRM; 3 team members. Agency / Business ~$449 / mo 500 Standard + 60 Deep assessments/mo; 500 creators in CRM; 10 team members. 🎁 How to Get Started: Visit We recommend the "Verdict Test": take an influencer handle you are currently considering and run a Deep Assessment to see if the AI identifies any "Caution" flags in their comment history.