ActiveCampaign AI

🖼️ Tool Name:
ActiveCampaign AI

🔖 Tool Category:
AI-powered marketing automation platform; falls under Business & Marketing, Productivity & Automation, and Content Creation & Communication.

✏️ What does this tool offer?
ActiveCampaign AI enhances marketing automation with AI-driven capabilities including predictive content, intelligent customer segmentation, subject line generation, send-time optimization, and journey automation. It empowers businesses to personalize customer experiences across email, CRM, SMS, and eCommerce touchpoints.

⭐ What does the tool actually deliver based on user experience?
• AI-powered subject line and email content generation
• Predictive sending: automatically sends campaigns at the most effective time for each contact
• Predictive win probability for deals and lead scoring
• Smart segmentation based on behavior, intent, and CRM activity
• Automation recipes powered by AI for email, CRM tasks, follow-ups, etc.
• AI content assistant for writing engaging and converting emails
• Works across channels: email, SMS, landing pages, and eCommerce platforms (Shopify, WooCommerce, etc.)

🤖 Does it include automation?
Yes — ActiveCampaign AI heavily automates:
• Content generation (emails, subject lines, forms)
• Journey building and trigger setup
• Send-time optimization
• Lead scoring and deal forecasting
• Multi-channel follow-ups and campaign triggers
• Dynamic personalization at scale based on real-time customer behavior

💰 Pricing Model:
Subscription-based, with AI features included in higher-tier plans.

🆓 Free Plan Details:
• No permanent free tier; free trial available for 14 days
• Access to core automation features without full AI capabilities

💳 Paid Plan Details:
• Marketing Lite – from $29/month
• Plus – from $49/month
• Professional (AI features) – from $149/month: includes predictive content, AI assistant, smart scheduling, machine learning features
• Enterprise – custom pricing: dedicated success manager, advanced integrations, custom reporting

🧭 Access Method:
• Web-based platform
• Integrations with over 900 apps including Shopify, WordPress, Zapier, Facebook, Salesforce, and more
• API and developer tools available for custom integrations

🔗 Experience Link:

https://www.activecampaign.com/pricing