Similarweb
Features
- Analyzes performance of websites, apps and digital channels
- Web Intelligence for traffic sources, engagement, user behavior and geographic distribution with competitor comparison
- App Intelligence for downloads, usage, retention and app store rankings
- Shopper Intelligence for e-commerce customer journeys, store performance and competitor strategies
- Sales Intelligence for discovering potential customers and companies
- SEO tools for keyword research, ranking tracking, backlink analysis and site audits
- Tracks digital ad campaign performance across search, video and other networks
- Educational resources including Digital Academy, live seminars and market reports
Pricing Details
Similarweb has adopted a tiered pricing model that suits individuals and businesses depending on the size of the needs and features required. The basic plans include Competitive Intelligence at $125 per month at annual payment (or $199 at monthly payment), for one user with 3 months of historical data and a free trial. This is followed by the Competitive Intel & SEO plan at $335 per month at annual payment (or $399 per month), with advanced SEO tools, 3 months of historical data, and a free trial as well. The Competitive Intel, SEO & Ads plan is $540 per month at annual payment (or $649 per month), includes 6 months of historical data and is geared towards performance marketers, with later availability on an as-needed basis. In addition, the platform offers Enterprise plans at prices intended for large businesses, with advanced support and higher customization capabilities to meet organizational needs.