Features

  • Generates user personas with goals, frustrations and motivations
  • Creates user journey maps and affinity maps from brainstorming ideas
  • Structures website or app features into information architecture
  • Built-in UX copywriting for UI copy, headlines and microcopy
  • Document Chat to extract insights from research notes and transcripts
  • Works inside Figma and FigJam, with one-click sticky notes
  • Generates interview scripts and discovery questionnaires
  • Converts text prompts into diagrams and flowcharts
  • Experimental screenshot-to-wireframe conversion (beta)

Pricing Details

💰 Pricing Model Item Details: Tiered Subscription (Free, Pro, Teams). General Concept: Offers a highly accessible entry point with a free tier, while the full suite of mapping and chat tools requires a monthly or discounted annual subscription. 🆓 Free Plan Details Feature: Basic UX Discovery Tools. Cost: Free ($0/mo). Usually includes limited persona generations and basic access to the Figma plugin features. 💳 Paid Plans (2026 Estimates) 🔹 Individual Pro Item: Price / Details: Approx. $7/month (or $4/month billed annually). Item: Features / Details: Unlimited persona generation, journey mapping, affinity mapping, information architecture tools, and full chat assistant access. 🔹 Teams / Agency Plan Item: Price / Details: Custom Quote (Volume discounts available). Item: Inclusions / Details: Unified invoicing, team-wide collaborative features, priority support, and advanced security/privacy controls. 🧭 How to access the tool: Mainly accessed as a Figma Plugin (available via the Figma Community). It can also be explored through their web portal at qoqo.ai.