Shopify
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Description
Pricing Details
Shopify's pricing is based on paid plans, with the option to try the service for free for 3 days and then subscribe for $1 per month for 3 months; an annual payment option is also available, and you can compare all the features across the different plans. The Basic plan, designed for individual entrepreneurs, starts at $19 per month when paid annually or $27 USD per month when paid monthly, and includes online and in-person sales, AI chatbots, a 2% fee when using third-party payment providers, a built-in AI assistant, millions of tokens, and the ability to earn up to $4,500 in credits, It also includes a fully integrated online store, templates and designs, unlimited product listings, a high-conversion payment system, sales via social media and online marketplaces, sales within AI chatbots, Shopify B2B with up to 3 catalogs, inventory management, 10 inventory locations, and no additional accounts for employees, with the ability to invite third-party collaborators, and the ability to sell and source products through Shopify Collective, and over 200 real-time reports plus custom analytics, and 24/7 support via live chat. The Grow plan, designed for small teams, costs $54 per month when billed annually or $72 USD per month when billed monthly, and includes everything in the Basic plan, plus a 1% fee for third-party payment providers, up to 5 employee accounts, and access to up to $6,500 in credit. The Advanced plan, designed for global reach, costs $299 per month when billed annually or $399 per month when billed monthly, and includes everything in the Grow plan, plus a 0.6% fee for third-party payment providers, up to 15 employee accounts, direct shipping rates from third parties, the ability to customize the store by region, and credit limits of up to $8,000. The Plus plan, designed for businesses with complex operations, starts at $2,300 per month, and includes everything in the Advanced plan, plus a 0.2% fee for third-party payment providers, unlimited employee accounts, a fully customizable checkout page, up to 200 POS Pro locations, unlimited B2B catalogs, and priority phone support 24/7. The comparison table shows that the Plus plan starts at $2,300 USD per month, and no annual payment option is listed in the displayed information. All plans include essential features such as an online store, templates and designs, unlimited product sales, a payment system, sales via social media and online marketplaces, AI chatbots, inventory management, reports and analytics, a website builder, Millions of tokens, the Sidekick e-commerce assistant, unlimited hosting, a custom domain name, a free SSL certificate, unlimited marketing contacts, customer segmentation, email campaigns, pay-per-message SMS campaigns, lead generation, customer chat, marketing automation, abandoned cart recovery, creating and sharing discount codes, selling gift cards, and importing an unlimited number of orders from online marketplaces. Shopify provides 50 concurrent orders from online marketplaces per month for free; after exceeding this limit, a 1% fee (capped at $99 per month) applies to additional concurrent orders, and this fee applies to all plans. All plans also allow integration with thousands of apps, with limited checkout page customization on Basic, Grow, and Advanced, and full customization on Plus, and the ability to build custom apps using Shopify APIs with limited data access on Basic and full data access on Grow, Advanced, and Plus. API limits are standard on Basic and Grow, up to 2x on certain APIs within Advanced, and up to 10x on Plus, You can also build 1 headless store on Basic, Grow, and Advanced, and up to 25 on Plus. All plans support global sales, including store translation, pricing in local currencies, local sales via Shopify Markets, acceptance of local payment methods, customization of local domains, and calculation and collection of fees and taxes—though Shopify Payments is required for some of these features. On the financial side, the plans offer a 2.52% profit rate through Shopify Balance on Basic, Grow, and Advanced, and 3.54% on Plus, All plans also include flexible financing for growth through Shopify Capital, the Shopify Credit pay-in-full Visa® card with up to 3% cashback, and Shopify Bill Pay for scheduling, paying, and managing bills. The Plus plan offers additional features tailored for large businesses, including payment options for high transaction volumes, Shopify Combined Listings, up to 9 free expansion stores, bot protection, API call limits up to 500% higher, the ability to test new features before they launch, store customization using Custom Functions, custom user groups, and Plus Certified apps. For in-person sales, all plans support casual sales at pop-up stores and events, while POS Pro is available as an add-on for +$89 per month per location on the Basic, Grow, and Advanced plans, whereas the Plus plan includes 20 locations, and POS Pro offers advanced tools for brick-and-mortar stores, including unlimited employee roles and permissions, in-store inventory management, in-store pickup, and flexible delivery options. Shopify notes that its payment system achieves a 15% higher conversion rate on average compared to other platforms, that merchants on Shopify have collectively generated $1.1 trillion in sales, and that an entrepreneur makes their first sale on Shopify every 26 seconds. All plans also include AI features such as the website builder, Millions of tokens, and Sidekick, and a store can be created with a simple description or using a ready-made template. As for the Shopify Balance plan, the stated earnings rate is a bonus offered by Shopify, not interest; it is a variable rate subject to change without notice and was accurate as of October 6, 2026. The reward accrues daily and is paid monthly as a credit to the Balance account, with Shopify Plus stores receiving 3.54% and all other plans receiving 2.52%. As for Shopify Credit, “Cashback” refers to rewards calculated as a discount on eligible purchases, where you can earn 3% Cashback as a credit on your statement for up to US$250,000 in annual eligible purchases within your top monthly spending category—which is marketing, fulfillment, or wholesale— and 1% Cashback thereafter, in addition to 1% Cashback on the other two spending categories, subject to program terms and conditions. For Shopify Capital, submitting a financing application does not guarantee approval, and loans are repaid based on a percentage of daily sales, with a maximum repayment term of 18 months and a minimum of two payments; the actual repayment term may be less than 18 months, and funds may be added to the account within two business days in some cases following approval. Shopify also clarifies that it is a technology company, not a bank; that Shopify Bill Pay is provided by Melio; and that certain financial services rely on specific financial partners, in accordance with the terms and programs outlined by Shopify.