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Data & Analytics

Tools in Data & Analytics

1,806 tools

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  1. Qualtrics XM Platform

    Google Optimize is a Google tool that helps businesses test and improve the user experience on websites and apps by creating A/B, Multivariate, and retargeting experiments, so they can measure the performance of different pages, analyze user behavior, and then optimize content and designs to increase conversions and engagement

  2. Alchemer

    Alchemer Insights (within the Alchemer platform) is a tool that transforms data, survey responses and open feedback into intelligent insights and analytics that help teams understand what customers are really saying, by analyzing trends, sentiment and key points in the data, enabling companies to make faster and more accurate decisions to improve customer experience and internal operations

  3. Qualtrics XM

    Qualtrics XM is an experience management tool that helps companies and organizations collect and analyze experience data from customers, employees, products and brands, then turn that data into actionable insights and recommendations to improve engagement, increase satisfaction, increase loyalty and reduce issues before they escalate, using advanced analytics and artificial intelligence

  4. SurveyMonkey

    SurveyMonkey Analytics is part of SurveyMonkey's survey data analytics platform, providing interactive reports and dashboards, sentiment and trend analysis, tables and graphs, and advanced AI analysis capabilities to help businesses understand survey results and make data-driven decisions.

  5. Customer.io Analytics

    Customer.io: An advanced marketing intelligence platform that allows businesses to manage messaging and communicate with customers across multiple channels such as email, in-app messaging, push notifications, and SMS, while personalizing messages based on real customer data. It provides tools to create customer journeys, automate campaigns, and AI-powered intelligent analytics to optimize engagement and ROI.

  6. Twilio SendGrid

    SendGrid Insights (specifically Deliverability Insights and Messaging Insights within the SendGrid platform) is an analytics and reporting feature that helps marketers and developers understand and optimize the performance of email campaigns with detailed data about delivery, engagement, and issues.

  7. Braze Analytics

    Braze Analytics is part of Braze's comprehensive customer engagement and omnichannel marketing campaign management platform. The analytics and reporting capabilities within Braze are used to measure campaign performance, user behavior, and understand audience engagement across different touchpoints within the customer journey, helping marketing teams make data-driven decisions.

  8. Iterable

    Iterable Analytics is a set of analytics and reporting features built into the Iterable marketing and customer engagement automation platform, used to accurately measure and analyze the performance of marketing campaigns within the platform itself. Iterable is a comprehensive platform for managing campaigns across multiple channels (email, SMS, push notifications, push, etc.) and includes multiple analytical capabilities, collectively known as in-system analytics

  9. Pardot Analytics

    Pardot Analytics is part of the Pardot platform (now officially known as Salesforce Marketing Cloud Account Engagement), a marketing analytics and reporting system designed to help marketers measure the performance of their marketing campaigns and link them to business goals. The platform itself is Salesforce's B2B marketing automation tool that helps with behavior tracking, lead management, and marketing automation, while Pardot Analytics provides in-depth data analytics and marketing context.