Features
- Analyzes in-app user behavior from loading to engagement and retention
- Segments users by behavior, events and time
- Runs campaigns via push, in-app messages, web push, email and app inbox
- Analytics on retention, conversion and churn
- A/B testing and campaign performance analytics
- Automates campaigns based on real-time behavior and events
- Integrates with other marketing and data tools
- SDKs for iOS and Android
Pricing Details
Localytics adopts an Enterprise SaaS model for businesses, where pricing varies depending on the number of users, the volume of data, and the number of apps and channels used. There is no permanent free or freemium plan, but you can request a trial version (Demo) to try the platform before committing to a purchase. Paid plans include Premium at around $95 per month per app, which includes basic analytics and engagement tools, while the Enterprise plan offers customized pricing for large or multi-application businesses, and may start at around $895 per month or more depending on the size of the company and the required features. Pricing is based on the number of active users, channels used, volume of data, and the level of analytics required.