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AI Tools in Customer Support & CRM

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  1. Zendesk Explore

    Zendesk Explore is an analytics and reporting platform dedicated to analyzing customer service and engagement data across channels, enabling businesses to create customizable reports and dashboards to understand performance, track key metrics, and make informed decisions to improve the customer experience.

  2. Pardot Analytics

    Pardot Analytics is part of the Pardot platform (now officially known as Salesforce Marketing Cloud Account Engagement), a marketing analytics and reporting system designed to help marketers measure the performance of their marketing campaigns and link them to business goals. The platform itself is Salesforce's B2B marketing automation tool that helps with behavior tracking, lead management, and marketing automation, while Pardot Analytics provides in-depth data analytics and marketing context.